Being on social media is important for B2B. Why? Because both good relationships and professional expertise creates value – especially within B2B, where the salespeople’s visibility on LinkedIn is crucial to achieving success with social selling.
Social selling is about your salespeople being active and visible on social media, and using their digital relationships and professional expertise to create value for your company. At Essens, we help you get started with social selling on LinkedIn so you can strengthen your sales through your digital network.
With a presentation on the benefits of LinkedIn and a kick off for the employees, we help you with how to put your professional expertise and digital relationships into practice on LinkedIn, so that you can achieve digital visibility in the market, increased traffic to your website, effective lead generation and stronger customer relationships.
We help with how to work professionally with social media, so that you can realize the potential of social selling.
Social media is constantly evolving with new technologies and features. We help determine goals and direction so that you get the most out of the opportunities with social selling.
We often help B2B companies get started on LinkedIn with a kick off for employees, where they gain a common understanding of the value of being a professional influencer within their field.
We are with you from planning the annual cycle and developing content to the execution and tracking of performance that gives you measurable results.
Selected projects that we are proud of (in Danish)
We listen to what you say and deliver results across media
Knowledge and insights
Where are you now and where do you want to go? We focus on your ambitions and familiarize ourselves with your business and market opportunities.
Strategy and objectives
Who do you want to connect with and when? Together, we align your ambitions and, with a ready-to-go plan, ensure focus on goals and direction.
Design og production
Become known for what you are good at. With text and images, we develop clear messages and designs across agreed media and contact points.
Execution and optimization
We love numbers and statistics, they shift the focus from assumptions to facts. We are with you every step of the way, from practical execution to optimizing effectiveness.
Get our book and read more about ambitious SMEs who succeed with proactive marketing. Also read about how sales strategies become more efficient with the help of proactive market efforts.